Insta360 has partnered with the Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) to equip ski and snowboard instructors across the globe with game-changing 360º camera technology. With over 34,000 members, PSIA-AASI is the world's largest organization dedicated to teaching snowsports. This exciting partnership will offer instructors invaluable tools to teach, connect with students, and grow their businesses.
Transforming Teaching
The true value of Insta360's cameras goes beyond capturing fun moments; they are powerful tools for teaching. Traditional point-and-shoot action cameras require instructors to focus on framing the rider, which can distract from the lesson and even pose a safety risk. Enter Insta360, with its groundbreaking 360º camera technology that helps instructors focus on the lesson at hand and gets incredible content from the slopes.
Matt Larson, a snowboard member of the PSIA-AASI National Team, said, "The [Insta360] camera helps build relationships with clients…Ultimately, the guests seeking coaching are looking for someone they trust and relate to. Insta360 offers a powerful way to communicate observations and make memories."
With its 8K 360º video capabilities, Insta360 X4 records high-quality footage from all angles, ideal for reviewing and analyzing techniques. Instructors can then easily pinpoint areas for improvement—whether it's a skier's posture or a snowboarder's edge change—and share actionable insights with students.
Innovative features such as the Invisible Selfie Stick effect and Me Mode ensure the rider's full body stays in frame with a unique third-person perspective. This perspective provides clear footage of a rider's technique, which can then be used for feedback. The camera's 4K100fps slow motion capabilities also help to break down key movements and analyze them in detail. Instructors can show students exactly what it is they're doing right—and where they need to improve, adding a personal touch to the experience and making it easier for students to understand and apply feedback.
Filming from every angle also means instructors can focus fully on the lesson, not on adjusting the shot. With its shoot-first, frame-later approach, the pocket-sized Insta360 X4 captures those "golden moments" without needing an expensive multi-camera setup or an extra pair of hands.
"The camera and invisible selfie stick fit so nicely in my pocket. If needed, the camera separates from the stick easily for a better pocket fit."
Matt Larson, PSIA-AASI National Team Member
Building Connections
Offering a deeper, visual way to provide feedback and share progress goes beyond teaching—it also helps bring students into the community. Allowing students to recognize themselves as skiers or snowboarders builds confidence and helps them truly embrace the sport. For instructors, this means building stronger, long-term connections with students and the chance to create engaging content students can feel proud of, no matter their level or ability.
"The [Insta360] camera is a clear tool for building clientele and helping them identify as a "snowboarder" or "skier" because they can see themselves... It's not just about going snowboarding… We want to bring them into the community and BE a snowboarder."
Matt Larson, PSIA-AASI National Team Member
A Game-Changer for Marketing and Social Media
For instructors, the ability to create engaging content for social media or videos for clients is also a powerful marketing tool. Insta360 cameras enable instructors to capture both the fun and educational moments of a session, which can drive new business opportunities, attract more clients, and increase visibility.
"We're thrilled to be teaming up with PSIA-AASI, the world's largest snowsports teaching organization. We look forward to integrating our industry-leading action cameras into lessons, helping instructors capture informative and engaging content. Ultimately, this will allow instructors to better engage students, boosting their brand and driving business," says Max Richter, Vice President of Marketing at Insta360.
This partnership is an exciting step forward for the skiing and snowboarding community. Equipping PSIA-AASI instructors with game-changing technology will provide a more immersive teaching experience. Whether you're teaching beginners or advanced riders, Insta360's innovative camera technology makes it easier than ever to connect with students and build lasting relationships.
Ready to take your coaching to the next level? Make every lesson unforgettable with Insta360 X4.
Keen to keep up to date on Insta360 stories? Keep an eye on our blog and sign up for our mailing list. Got a story to share? Email yours to communitystories@insta360.com and win up to US$50.
.jpg)
%20(1).svg)
%20(1).svg)
.svg)
