Insta360 is excited to announce a dynamic partnership with the ROKiT BMW Motorrad WorldSBK Team. This collaboration will bring fans an unprecedented, immersive experience of the high-octane world of World Superbike racing throughout the 2024 season.
The Right Cams for the Job
Insta360’s cutting-edge cameras, including the groundbreaking Insta360 X4 and ultra-compact 4K-capable GO 3S, will be integrated into the team's workflow both on and off the track.
Insta360 X4's 360° capture capabilities will transport fans into the heart of the action, offering a unique perspective from the pit wall, garage, and even on the bike itself. Get ready for an all-encompassing view of the team's journey, from preparation to the checkered flag.
Meanwhile, the tiny yet mighty Insta360 GO 3S, mounted in custom-made carbon fiber brackets under the riders' visors or on team members' chests, will provide a first-person perspective of intense race action and behind-the-scenes efforts in clear 4K quality. Experience the split-second decisions and adrenaline-fueled moments that define World Superbike racing.
Max Richter, VP of Marketing at Insta360, shared his thoughts on the partnership:
"It's an exciting time here at Insta360, we're excited to partner with the ROKiT BMW Motorrad WorldSBK Team. Their constant push and passion for pushing boundaries perfectly aligns with Insta360’s core values. We can’t wait to see how they utilize our cameras to not only bring fans closer to the action but also to enhance their performance on the track.”
Meet the Riders
Beyond capturing captivating content for fans, these cameras will serve as invaluable tools for riders Toprak Razgatlioglu and Michael van der Mark. By analyzing 360° footage of their performance, they can compare line choices, body positions, and other critical factors, ultimately refining their techniques and pushing the boundaries of their abilities.
ROKiT BMW Motorrad WorldSBK's Success
This partnership couldn't have come at a better time, with Toprak Razgatlioglu and the ROKiT BMW Motorrad WorldSBK Team on an absolute tear, showcasing their relentless pursuit of excellence on the track.
Misano Magic: A Historic Hat-Trick
The team's dominance was on full display at Misano, where Toprak claimed pole position and swept all three races, achieving BMW Motorrad Motorsport's first-ever hat-trick in WorldSBK. This stunning performance sent shockwaves through the paddock and cemented the team's status as a force to be reckoned with.
Portimão Power: Breaking Records
The momentum continued at Portimão, where Toprak etched his name in WorldSBK history with an awe-inspiring streak of 13 consecutive victories. This remarkable feat further solidified his position as a world championship leader and left fans and rivals alike in awe of his skill and determination.
Hitting the Track
Ahead of the 2025 season, the team at Insta360 is excited to capture the energy behind some of the fastest two-wheeled machines out there.
Stay tuned as Insta360 and the ROKiT BMW Motorrad WorldSBK Team continue to innovate and deliver an unparalleled viewing experience throughout the 2024 season!
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