Insta360 Rising Talents

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The Program is currently being adjusted and upgraded. Please stay tuned!
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Become a Rising Talent
Already creating with Insta360 or ready to get started? Rising Talents turns your best content into cash, helps grow your audience, and gets your work seen on Insta360's official accounts. Apply now and show us what you've got.
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The rundown
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Apply
Submit your application, kick back, and wait for our reply.
Step 1
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Create
If you're successful, it's time to start creating.
Step 2
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Share & Earn
Post videos every month and earn cash.
Step 3
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Making-Of
Creative
How it works
1
Create and post 4 videos a month using Insta360 on Instagram, TikTok, and YouTube Shorts.
2
Show your setup in every video with behind-the-scenes or making-of footage.
3
Tag Insta360 and use #Insta360 in every caption.
4
Upload each post's link to "My Posts" to earn cash.
5
Engage with the community by reposting and interacting with Insta360's official accounts.
6
Join awards and challenges for a chance to win prizes and get more exposure.
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Get rewarded
Time for the good stuff. You'll be paid every 3 months via PayPal. You can easily track your earnings in "My True Views."
How much you earn is calculated using Insta360 True Views, which measures your performance across different platforms. It's designed to fairly reflect your effort and maximize your earnings.*
True Views calculation
Total True Views (Per post)US$ per post (Posts complete)US$ per post (Posts incomplete)
3K+ to 5K$30$21
5K+ to 10K$40$28
10K+ to 20K$50$35
20K+ to 40K$100$70
40K+ to 80K$200$140
80K+ to 160K$300$210
160K+ to 320K$400$280
320K+ to 640K$600$420
640K+ to 1280K$800$560
1,280K+$1000$700
Content rating & Bonus
TierContent typeBonus multiplier
L0Not eligible×0
L1Standard / Daily content×0.8
L2Educational / Tutorial×1
L3High quality / Viral / Creative×1.2
Heads up: To avoid a 30% deduction for incomplete posts, make sure you post all videos on time, include behind-the-scenes footage, and upload each post's link to "My Posts".
Why join Rising Talents?
Earn cash
The more you post, the more you earn.
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Get exposure
Standout content will feature on Insta360's official accounts.
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Early access to new gear
Top creators with quality content get first dibs on new products.
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Go viral
Engage with trends, think bold*, and grow your audience.
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*Inappropriate or illegal content will get you removed from the program.
Get inspired
Check out the best of our Rising Talents and see what's possible when you join.
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FAQ
1. Who should apply for Insta360 Rising Talents?
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Anyone who creates with Insta360, whether you're already making content or just getting started.
This program turns your best creations into cash and helps you grow your audience.
2. Do I need to post every video on Instagram, TikTok, and YouTube Shorts?
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No, but the more platforms you post on, the higher your Total True Views, and the more you can earn.
3. What counts as behind-the-scenes or making-of footage?
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Any footage that shows:
  • The Insta360 product you used
  • Your setup
  • How you filmed the video
Additionally, all footage shot on Insta360 should include a model watermark in the top-left corner (you can add this in the Insta360 app).
Only adding a watermark or tagging Insta360 in the caption does not count as behind-the-scenes footage.
4. Can I post more than 4 videos per month?
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Yes. You need to post at least 4 videos a month, but we will review up to 6. Just remember to submit every post to "My Posts", otherwise, they won't count towards your True Views.
5. What are Insta360 True Views?
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True Views is how we calculate your earnings based on performance across platforms. It's designed to reflect your effort and maximize your earnings.
Your payment per post depends on your Total True Views, as shown in the table below.

Total True Views
(Per Post)
US$ Per Post
(Posts complete)
Payment in US$ Per Post
(Posts incomplete)
3K+ to 5K$30$21
5K+ to 10K$40$28
10K+ to 20K$50$35
20K+ to 40K$100$70
40K+ to 80K$200$140
80K+ to 160K$300$210
160K+ to 320K$400$280
320K+ to 640K$600$420
640K+ to 1280K$800$560
1,280K+$1000$700
Content rating & Bonus

TierContent typeBonus multiplier
L0Not eligible×0
L1Standard / Daily content×0.8
L2Educational / Tutorial×1
L3High quality / Viral / Creative×1.2
6. How are Total True Views calculated?
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Total True Views are based on views across platforms:
  • 1 YouTube Shorts view = 0.2 True Views
  • 1 Instagram play = 0.2 True Views
  • 1 TikTok view = 0.1 True Views
So if you post on all three platforms: Total True Views = YouTube True Views + Instagram True Views + TikTok True Views
You can check your Total True Views and earnings in "My True Views".
7. When do I get paid?
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Payments are sent every 3 months via PayPal (Jan / Apr / Jul / Oct).
You'll receive an email once the payment is sent, usually around 2 weeks after we've reviewed your posts.
8. How can I increase my Total True Views?
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Post across multiple platforms and create high-quality content.
You can also try:
  • Trend-based content
  • Campaign-related videos
  • Official hashtags
  • Creative angles
9. How do I feature on Insta360's official accounts?
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We feature creators who make high-quality, engaging, and original content. Think bold. Be creative. Show us something that stands out.
10. What happens if my post is marked "Incomplete"?
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Each incomplete post loses 30% of its earnings. Posts will be marked incomplete if:
  • You don't post 4 videos per month
  • Your video is missing behind-the-scenes or making-of footage
  • You don't tag Insta360 or use #Insta360
  • You don't upload a link to "My Posts"
If you're marked incomplete three times, you'll be removed from the program.
11. Can I post the same content on different platforms?
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Yes, but it counts as one post, not multiple.
12. Why do I need to upload links to "My Posts"?
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Only posts submitted in "My Posts" will be reviewed and eligible for payment. You're responsible for submitting the link for each post before the last day of each month.
Missing posts won't count toward your True Views, and may result in you being marked "Incomplete".
13. Anything else important?
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Please keep in mind:
  • Only submitted posts are eligible for review
  • You must tag @insta360 (Instagram and YouTube Shorts) or @insta360_official (TikTok)
    and use #Insta360 in every caption
  • You should always keep your original .insv files
  • Videos must stay public for 90 days
  • No plagiarism or view purchasing allowed
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